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Writing Guide

How to Write a Case Study

A case study examines one instance in depth: a person, organisation, event or decision. To draw out wider lessons through structured analysis.

Case studies appear across business, nursing, law, education and the social sciences. The format varies, but the analytical discipline is the same: describe, analyse with a framework, then recommend.

1. Frame the problem

Open by setting the scene and stating the central problem or question the case raises. Keep description tight. It’s context, not the main event.

2. Analyse with a framework

Don’t just narrate what happened; apply a relevant lens (e.g. SWOT, a theoretical model, clinical guidelines). The framework is what turns a story into analysis.

Typical structure

Introduction/backgroundproblem statementanalysis (with framework + evidence) → recommendationsconclusion.

3. Recommend and justify

End with specific, actionable recommendations that follow directly from your analysis. And explain the reasoning and trade-offs behind each.

🫏 Donkey tip:Tie every recommendation back to a point in your analysis. Recommendations that appear from nowhere are the quickest way to lose marks.

Common mistakes to avoid

Frequently asked questions

How long should a case study be?

It depends entirely on the brief. From a couple of pages to a full report. Whatever the length, keep description short and devote most of the words to analysis.

Do I need a framework?

Almost always. A framework (SWOT, a theory, clinical guidelines) is what turns description into structured analysis and shows you can apply course concepts.

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